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Fishin' With A Net: How to Use the Internet for Business and Pleasure

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DESCRIPTION:

How to use the Internet for business and pleasure. A book that explains the tools of the Internet and shows you how to use them effectively and efficiently for your business and personal needs. Illustrated workbook.

A book that explains the tools of the Internet and shows you how to use them effectively and efficiently for your business and personal needs.

You'll be "up and running" on the Internet in minutes without confusion or delay!

Forget about all the rhetoric, hype, and silly stories you've heard about the Internet and concentrate on what the Internet really is, where it's going, and how to use the tools of the Internet for what's important to you, your business, and your personal enjoyment.

This book is a nuts and bolts guide that shows you, in simple language, what the net is all about and how to capitalize on it's power without any further delays.

You'll Learn

  1. What the Internet is and what we can expect from it in the near future.
  2. The basic tools of the Internet, what they are, and how they work.
  3. Specific application of the Internet tools.
  4. "Cookbook" style instructions for using the Internet as an effective marketing tool.
  5. The latest considerations for developing a Web Site that works for you, plus detailed information on how to link it so that it gets found!
  6. Contains sites and listings where you can download over $5,000 worth of FREE Internet software and tools!

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Mike Rounds is a patented designer, author and speaker. He has a background spanning from aerospace corporations, fortune 500 companies, toy companies to owning several small businesses. He is a member of the National Speakers Association and has been bestowed with their Bronze, Silver and Gold Microphone Awards for Speaking Excellence.

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CHAPTER 1 -- THE INTERNET-AN OVERVIEW
What is the Internet?
Background and Details
Objectives of Using the Internet?
What Can the Internet Do?
Background and Future of the Internet
The Net vs. the Web
How the Internet is Divided
What's Happening to the Internet Today?
Internet Service Providers (ISPs)
Choosing an Internet Service Provider (ISP)
Online Service Providers
Domain Names
Equipment Needed to Access the Internet

CHAPTER 2 -- THE MASTER COMMUNICATION TOOL OF THE INTERNET
Profiles
Signature Generators
Mailbots
Survey Engine
Address Books and Bulk Mailing
Junk Mail and Spamming
Stopping Junk Mail
Attachments and Free E-Mail
Embedded URLs
Animated E-Mail Systems
Free Fax Systems
Portable E-Mail
Telephone and E-Mail Combinations
Voice Conversion E-Mail Systems
Multiple E-Mail Accounts
Electronic Brief Case
Speech Recognition Systems
Translation Software

CHAPTER 3 -- DISCUSSION GROUPS
Mailing Lists/ListServ
UseNet News Groups and Special Interest Groups (SIGs)
Tips for Participating
Starting Your Own UseNet Group
IRC Chat

CHAPTER 4 FTP -- FILE TRANSFER PROTOCOL

CHAPTER 5 -- THE WORLD WIDE WEB (WWW)
Search Engines
Metasearch Engines
Quick Search Tips
Slave Driver Engines

CHAPTER 6 -- HOW TO DESIGN AN EFFECTIVE WEB SITE
Four Components of Web Site Creation
Questions and Considerations for Developing a Web Site
Content Tips for a Site
Ensure that the Web Site Gets Found
Link the Site
A Last Hot Tip for Linking
Web Site Tips
Self Promotion
Web Site Analysis and Testing
More Resources
Web Site Designers

CHAPTER 7 -- CYBERMARKET1NG AND ELECTRONIC COMMERCE
Internet Marketing Examples
Push Technology
Tips for Using the Internet Effectively
Applications
Additional Resources

CHAPTER 8 -- SECURITY AND PARENTAL CONTROLS

CHAPTER 9 -- THE LAW AND THE INTERNET
Internet Rules and Regulations
The Fine Points of Netiquette
Libel and Slander
Internet Legal Tips
Trademark and Copyright Law
Guarantees
Contract Law
Delivery

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